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Google Currently Looking Into AMP Support in Google Analytics 4

Google Currently Looking Into AMP Support in Google Analytics 4

As you know, Google Analytics 4 does not support tracking AMP pages. Well, Google's Ads Liaison, Ginny Marvin, said on Friday that Google is "currently looking into it and will share an update as soon as we have one."

Since now, Google has been pretty quiet about AMP support in GA4, but now Ginny is saying the Google team is indeed looking into it.

Here are those tweets:

As you know, the GA4 migration deadline is approaching and if advertisers don't migrate, it may have significant impacts on some Google Ads campaigns.

So, hopefully we will hear something soon about AMP and Google Analytics 4.

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