Google now can show you a Merchant Center with Google Business Profile status dashboard in the search results. This is similar to how Google shows your local business profile in search, also similar to the Search Console dashboard and Google Ads summary box in search.
This was spotted by TRUPTI RANJAN and posted on Twitter, he said, "Merchant Center is listed under Google Business Profile. If you click on "view products", you will land to Google Merchant Center."
Here is his screenshot:
I asked a bunch of SEOs who focus on Google Merchant Center to confirm it is new and most said they have not seen this before:
not sure
— Mike Ryan (@mikeryanretail) February 6, 2023
@tonyzara have you seen this? I know you mentioned MC integration with GSC...
— Mike Ryan (@mikeryanretail) February 6, 2023
This is a shortcut for businesses to manage their products within Google Merchant Center directly through search.
Content Source: seroundtable.com
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